The VA Project Solution2026-09-02T14:40:11+10:00

You Didn’t Leave Your Job to Wing It in Your Own Business

Most VAs don’t fail because they lack skills. They fail because nobody ever showed them how to build a business. I’ve been doing this since 2011, and I built The VA Project to hand you the path I wish someone had handed me.

Jacqui James Founder of The VA Project

Why Listen to me

I’ve run my own VA business since 2011, and in 2020 I further refined it, focusing on an OBM practice. Before that, I had over 25 years in business administration, working in some of Australia’s most iconic companies and not-for-profits, and amassed over 65,000 hours as a solutions architect for employers and clients, and now have over 41 years of experience. I took my own business from $500 a month to consistently over $10,000 a month in client income, not product sales.

I’m not teaching theory. I’m sharing what actually worked, and what didn’t, so you skip the years I spent figuring it out the hard way.

Who this is for

  • If you’re just starting out: You’re thinking about becoming a VA, or you’ve just made the leap. You need a strategic path from day one instead of a pile of random advice from ten different Facebook groups.

  • If you’ve been struggling: You’ve been in business for under two years, and you’re not gaining traction. The problem usually isn’t your skills. It’s a weak foundation underneath them. Fix the foundation and the rest gets easier.

Start free. Upgrade when you’re ready to go deeper.

  • Access – 8 foundational lessons, delivered weekly to your inbox

  • Content – Mindset, business setup, pricing and website basics overview

  • Support documents – module and basic templates

  • Community

  • Live calls

  • 1:1 Time

  • Call library

  • Bonus resources

  • Cancel anytime

  • Full 8-module program, one new module per month, with not only the what but how I built JMJ.

  • Content – Stop Winging It, Look Like a Pro, Own Your Lane, Your Service Your Rules, The Pricing Formula, Work Smarter Not Harder, From Zero to Booked, Website
  • Support documents – Full workbook, Video lessons, multiple tutorials and templates per module
  • Community – Private Facebook Community

  • Live calls – Monthly live group Q&A call

  • 1:1 Time – Private session with me in month 4

  • Call library – Full access to past recordings and reference materials

  • Bonus resources – to many to mention, think scope creep, pricing calculator, scripts and so much more

  • Cancel anytime

The VA Project Paid Subscription

Eight modules, one released each month. Each one builds on the last, so by the end you’ve got a business that works, not just a list of things you meant to fix.

They are dripped out monthly because you need time to digest the content, develop your plans once you complete the exercises and test and implement. Each week I check in with you with inspiration, tips and tricks and ideas to incentivise you to keep going with your journey.

I don’t know if I’m cut out for this.”

How many times have you had this thought? It isn’t a sign you’re in the wrong business. It’s a sign you don’t believe your work and life experience is worth anything. This module fixes that problem first, because everything else builds on top of it.

By the end of this module, you’ll have a business mindset instead of an employee mindset, and you’ll have a reason for continuing when days get hard.

“I don’t know how to begin setting up a legal VA business.”

If you skip this step, you’ll end up paying for it later, either in money or in clients.

This module helps you to build the structure and boundaries you need from day one.

By the end, you’ll have a business that’s properly set up and easy to maintain.

“I’ll take any client that comes along.”

This feels safe, but it’s why you will always be chasing the next job, hustling more hours than you have available just to pay the bills. This module shows you how simple niching down is, how it works, and why it works. You want bankable clients, not new ones every month; that’s a recipe for burnout.

By the end, you’ll be super clear on exactly who you help and how.

Now that you know who you help and how, this module works out exactly what you offer them and how to do that, on terms you set instead of terms you fall into.

By the end, you’ll have service packages built around what you actually want to do, not what you think you have to say yes to.

“I charge low so I don’t scare potential clients off.”

Here’s the math on that. Don’t look at discounts in an invoice cycle; look at what your $20 discount costs you each financial year. The total will scare you. This module fixes that for you.

By the end, you’ll know what to charge and why, and have the confidence to hold that price in a conversation (that’s the hard part).

“I only want free tools; I don’t want to spend money on something that may not work out.”

A free-only mindset costs you time and money every week, and it shows in how clients see your business. This module sorts out the systems and tools that will help you build your VA business.

By the end, you’ll know which tools and systems actually work and save you time and effort; the choice is yours.

“I post on social media, but nothing happens.”

Posting isn’t outreach. Relationships get you clients, not content nobody asked for. This module gives you a visibility plan built on that difference.

By the end, you’ll have a simple strategy to find clients, instead of posting randomly and hoping someone sees it when they need it.

“I can’t launch until my website is done.”

That belief becomes the excuse for everything not happening. By the time you get to this module, you’ll have clients or be that close to it, which is exactly when a website starts to earn its keep.

By the end, you’ll have a website plan built to convert and showcase you, your services and skills.

Why Waiting Isn’t an Option

Action is a great restorer and builder of confidence. Inaction is not only the result, but the cause of fear. – Norman Vincent Peale

Ask yourself

How long have I been thinking about leaving my job to work from home?

How long have I wanted to do different, be different?

How many steps have I taken to move toward that goal?

  • Missed Opportunities: When you decide not to act, you risk missing out on a valuable opportunity to build the business you’ve dreamed of. It is your choice not to take action or sign up for The VA Project modules—they are free and always will be. But when you procrastinate, you know as well as I do you don’t achieve a thing.

  • Lack of Competitive Edge: There are thousands upon thousands of Virtual Assistants in the world and in just about every country. But your success in this industry will totally depend on you. Your skills and what you do differently. No one else in the entire world does you like you do and success begins with building a solid foundation so you are the VA of choice for your clients.

  • Skill Stagnation: Professional development comes in many forms, sometimes in free resources! Learning is a constant for a virtual assistant. Understanding how you can improve your skills to improve your business is a no-brainer. You don’t know it all.  If you’re VA business has been struggling then The VA Project modules are great refreshers on how you can change things up to build your business.

  • Limited Business Growth: Procrastination stops business growth in its tracks. It’s a skill we learn based on fear from the time we are children. Have you ever heard ‘Stop, just think about what you are doing‘? ‘Do you want to do that? You’ll regret it if you do.’ These are words we carry through life and, if the truth be known, sit behind our rational thoughts, waiting to jump out the moment we look for a reason not to do anything.

Jacqui is an absolute pleasure to work with. I’ve learnt so much from Jacqui and I find her method and manner of teaching inspirational and one of a kind. Not only does the course provide so much knowledge, insight, and much needed help with starting and building a VA business, Jacqui is there with you throughout. Jacqui helps to build your confidence, listens to your ideas, and offers additional input as well as sharing her own experiences that truly help you to work out your best steps forward.

Tuesday

My knowledge has grown tremendously in all areas of life, including admin and office knowledge, my confidence as a young woman and creating a wealth of independence. Jacqui challenges me with new tasks and pushes me to venture out of my comfort zone. The support she provides me is beyond measure, and I have been able to utilise my basic knowledge in admin and grow with her help. I have the confidence to speak up and give advice to clients and will continue to do so as my knowledge and expertise grow. Something I never thought would be possible.

Laini

I began my VA business in 2012 and struggled until I started mentoring with Jacqui from JMJ – EA for a Day. Since then my client base has quadrupled and my income has increased by 200%. Jacqui’s experience as both a high-level executive EA and a successful business owner has been instrumental in growing my business. Her system works!!

Anita

“I would recommend Jacqui’s course to anyone; even her one on ones is the best! Throughout the course, you are given so much information and a lot you may not even think of. Thank you, Jacqui; you’re amazing!”

Emma

“I have enjoyed the program. It has helped me look at my business and work out where I want to go with it.

I am also finding that as I am working in my business, I am working out exactly what things I really want to focus on and enjoy doing – what is going to work best for me moving forward.
I also love what I am doing and wish I had had the courage to do it earlier, but am going to make the most of it now.”
Lauren

Frequently Asked Questions

What is a Virtual Assistant and how can it benefit small businesses?2024-08-23T09:34:12+10:00

A Virtual Assistant (VA) is a remote professional who provides administrative, technical, or creative support to businesses or individuals. For small businesses, VAs can handle tasks such as scheduling, email management, social media, customer service, and bookkeeping. This allows business owners to focus on core activities, reduce operational costs, and increase productivity without the need for a full-time in-house employee.

How many lessons are in paid program?2026-08-25T15:01:50+10:00

There are eight complete, updated, and more comprehensive modules, including exercises, bonus lessons, and downloadable templates and documents.

How many lessons in the free program?2026-08-25T15:03:28+10:00

The free version of The VA Project includes eight lessons. Each one is delivered weekly to your inbox.

Why Choose Jacqui and The VA Project2026-08-25T14:52:09+10:00

Jacqui has over 65,000 hours of business admin experience across 40 years. 15 years as a profitable VA turned OBM. Six figures in revenue every year for the past 8 years. I’m still working with clients today, so this isn’t theory, it’s what’s working right now.

Who is The VA Project for?2024-08-23T09:37:43+10:00
  • For anyone wanting to get out of the humdrum of 9 to 5
  • Had enough of not being valued for your skills and experience
  • Can’t stand working for the man any longer
  • You want to learn from someone who has built an amazing lifestyle from her business
  • Who has helped others be successful and improve their financial situation
  • You want to work from home and do your own thing
  • Looking for a solid grounding in the Virtual Assistant Industry

 

What’s the difference between the free lessons and The VA Project membership?2026-08-25T14:47:29+10:00

The free lessons give you eight foundational lessons delivered weekly, enough to see where the gaps are in your business. The VA Project Paid Subscription is the full 8-module program with monthly live calls, a one-on-one session, a private community and a full set of bonus resources, all for $69 AUD a month. No lock in contracts.

Can I download the video tutorials?2024-11-05T10:49:14+11:00

Unfortunately no, you cannot download the videos but you can download any support documents provided for each lesson.

Who can become a virtual assistant?2024-08-23T09:41:58+10:00

Anyone who can operate a computer and has access to the internet.

The type of VA you become is where your skills are based.

Grow & Accelerate Your Business

Pick your starting point. Grab the free lessons to test the waters, or join The VA Project today if you’re ready to build this properly.

Or book a 1:1 brainstorming session if you want to focus on one area of your business.

FREE ACCESS

8 Foundational modules to help you identify the gaps in your business.

$000
  • Weekly modules
  • Downloadable bonuses
  • Facebook community

SUBSCRIPTION

Full indepth modules of not only what but the how incl new resources, templates and bonuses

$6900+ GST
Monthly subscription
  • Monthly module releases
  • Monthly group Zoom training & Q&A
  • Facebook Community
  • 1:1 Strategy Call at month 4
  • Access to new releases
  • Access to bonus documents, templates

VA 1:1 STRATEGY Call

Want to talk pricing, services, niches or or just want to brainstorm an idea?

$13000+ GST
One time payment
  • 60 minute 1:1 Zoom call
  • Direct and practical conversation
  • A clear set of actionable steps
  • Session recording
  • 20 minute momentum call > 2 weeks
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