It is only through years of experience working with a variety of corporate directors and corporate boards, to then working with various clients’ do I have the answer to the question ‘How do I tell if a client will be a good client, or a bad client?’ If we all knew the answer to this one before we started a business as Virtual Assistants or Administration Consultants, we would have had the keys to the Kingdom.

Firstly, let’s go over what makes a good client. I work with game changers, leaders, people who see the value in everything that you do no matter what. These clients’ are doing good in the world. They make it that little bit better everyday for everyone they come in contact with. They are passionate, knowledgeable, business smart and people who will change the world one person at a time.

When you meet with a prospective client it shouldn’t be one sided. It’s not just about them choosing you as their Virtual Assistant, it is also about you choosing them as your client. When you meet your prospective client look for these traits when determining whether or not you will be a good fit.  Do they seem?

Good client

  • Reliable
  • Accountable
  • Great communicators
  • Empathetic
  • Able to delegate
  • Confident
  • Committed
  • Forward thinkers
  • Optimistic
  • Inspirational
  • Intuitive

Even a bad client turns out to be a good client.  They teach you what it is you don’t need. While the experience of dealing with someone who turns out to be your ‘scary client’ can be a shocker and very stressful, it is an incredible learning curve and one that we have either all been through or are yet to go through.

In my four years of business I have said goodbye to as many clients’. There has been a variety of reasons as to why I told these clients’ we could not continue to work together. It is never a pleasant experience to part ways, however it is so important to always do so with absolute professionalism and it is necessary to continue the growth of both yourself, and your business. Here is what you should look out for.

Bad client

  • Undependable
  • Change their mind constantly
  • Not accountable
  • Bad communicators
  • Can’t delegate
  • Can’t focus
  • It’s all about them
  • Not supportive
  • Appear set in their ways

Which of the above qualities does he / she display? Like everything in business, if you can’t measure it, you can’t manage it.

How to tell

Look for these following points when you have your first meeting.  Perhaps formulate some of your questions to gauge their response. It’s all about their behaviour (they will also be looking for the same behavioural responses from you).

  • Did they make me feel comfortable?
  • Did they listen to me?
  • Did they ask questions that were open or closed?
  • Did they do all the talking?
  • Did they say, I did, I do, I want, I need?
  • How did they refer to their team was it we or I?
  • Did they talk like a politician?
  • Did they look at me or everywhere else?
  • Were they clock watching?
  • Did they constantly check their phone?

As much as we want to grow our business so we can spend more time doing what we love, there is a line, and you need to draw it in the sand.  Remember you are running a business, you ARE NOT an employee.

I love to read your comments, please leave one below.